Using Facebook for business

Through this journey in going back to school, I find myself constantly fantasizing about where I will work when I one day. Seeing that I will be living in a completely different city, I often wonder how I will know what clinic would be good to start in. My first thought is that WCVM would have a list of potential clinics that would allow openings for new graduates. But what if I'm wrong? How will I know they won't just overwork me, the new grad who is a green-horn in the field? What if the hours of the practice are really unreasonable? How will I know?

Well these days, social media really closes the lid on the "What if?" questions. Since my quest to find a clinic that would offer a position to a new graduate in the future would start on the internet. I would be quite surprised if it didn't have some sort of social media page. Since knowing the clinic hours, who is the office manager, and whom, owns the practice is all elements to consider when looking for work, finding this information all in one location is quite a benefit. And I'm sure once my resume has been looked over by the manager, looking for me on social media sites, like Facebook is the first step of the interview process.

Meaghan Byar - Ready for hire!

Having a Facebook page that offers a listing ones previous employment, special training and personal interests offers a little insight into a potential hire. Seeing pictures of all night partying in skimpy outfits versus photos in proper work attire, or even in the workplace really reflect the first impression an employer has of an interviewee. Keeping a Facebook page professional and concise leads a potential employer a chance to see if you will be an adequate fit into the practice. On a personal note, I found that making this Facebook page really allowed me to reflect back on all the additional training I've had since NAIT. Adding these additional skills to my page might just give me a leg up on the applicants applying for the same position! I found this fun article about employers increasingly using Facebook to scope out applicants and tips on keeping your page work appropriate.

So see what Sara had to say about her social media page click here

Growing up, my dream wasn't always to go into the field of Veterinary studies, I thought I wanted to be an interior designer. The idea of transforming rooms or entire buildings into something completely different than it was initially, was something I would daydream about for hours. Over my high school years I realized that in order to make this fantasy a reality, specific pre-requisites were required, and it included several math and physics classes. With these topics not being my strong suit, I slowly but surely realized that I wasn't ready to go through so many painful exams and lectures in those subjects. By the time graduation rolled around, the shocking discovery that I was about to enter my adult life with no direction or initiative was terrifying to me. So I did what any normal graduate would do, I took a year off to discover what I really wanted to do with my life.

Over that year I was working as a cashier at a pet store in the city, and over the course of many months I made plenty of friends who all had similar interests in animal health and husbandry. I always had the train of thought that in order to work with animals, one would have to go through at least eight years of school to become a veterinarian; I never thought there were different avenues in this field of work. That was until I met Kelly, who was in her second year of the NAIT Animal Health Technician (AHT) Program. She lent me a few of her course packs to see if the material was of any interest to me. After a weekend with her books, it was instant career love, and that fall I was enrolled at NAIT for the AHT Program. To see if this career is something you might also be interested in, check out the NAIT AHT website at: http://www.nait.ca/program_home_76035.htm

Lady Sarah and Myself

Equine Lab while at NAIT, 2007

Since graduating, I have seen the importance of communication in the field and more importantly in the workplace. Numerous times a day, calls are passed through reception to the technicians working with patients. With high priority put on patient care, important information such as prescription frequency and dose is critical to the treatment of the animal. Missing key details such as these result in phone calls back to the owner, which are not only inconvenient for them, but makes the technician appear to be "dropping the ball". Other clinics in the city have started to use aspects of social media to promote events in their area. From things like pet pictures with Santa or alerting clients about changes in office hours, I can see the benefits. Although, with having to keep postings up to date and appointments filling up; one would predict that updates would be sparse. Finding a way to have frequent updates, would make using social media for a business a more interactive experience with the clients as well. I hope that though the ALES 204 lectures, I will be able to learn more effective ways to integrate social media in with my (hopefully, one day) Veterinary career.

For another ALES 204 student blog on communication, check out Caitlyn's blog here: cerickson-ales204.blogspot.com